bloom

Trust them with their day.

The distraction-free watch that helps your kid remember what's next, lets them call you, and lets you know they got there.

See a day with Bloom Pre-order

Sound familiar?

Every parent knows the feeling.

A parent at the window in the evening, phone in hand, looking out at a wet, empty street 1

Letting them walk home alone.

And waiting by the window

A parent in the open front door at dusk, holding the gym bag that was left behind, looking down a wet, leaf-covered path to an empty gate 2

Forgot gym shoes

and can't reach them

A fridge covered in notes: a handwritten HUSK! list, the week plan and a birthday invitation 3

Everyday chaos

And forgetting the small things

Trust is easy to say. Hard to do.

Meet Bloom

A kids' watch,
not a compromise.

A child checks the time on a pink Bloom watch with a unicorn strap, sitting on a sunny garden bench
  • Designed for kidsSmall, waterproof, and tough enough for play.
  • No distractionsNo screen, no apps. Just what matters.
  • Messages made for kidsSimple words and symbols. Nudges just in time

A day with Bloom

From plan to action

You add the week in the app. Bloom helps you at the minute it matters.

Breakfast
School
Football
Nora’s
Home
Gym bag and rain clothes.

Rain at football later. She hears it over eggs and bacon and packs it herself.

Emma arrived at school.

You know she got there without checking a map.

Leave in 10 for football.

Football at 16:30. The rain gear is already in the bag.

“Can I stay at Nora’s?”

She asks from her watch. You tap OK.

Emma is home.

Status, not a map. Home since 19:02.

One plan on Sunday. Out the door and back home on Monday, and nobody had to shout up the stairs.

Personalize

Make it theirs.

Pick a colour. Swap the strap. Let them choose the little friend on the screen.

Bloom in Sage, front

Colour Sage

NOK 2 490
Pre-order

Bloom Connectivity NOK 99/mo per watch.

Questions

Good to know

What does it cost?

NOK 2 490 for the watch, paid when you pre-order, with a full refund until it ships. Then Bloom Connectivity at NOK 99/month per watch. Founding families get the first 12 months free.

When does it ship, and when do I pay?

First watches ship in spring 2027. You pay in full when you pre-order, and you can cancel for a full refund any time before it ships.

Does it have a camera, apps or games?

No. No camera, no apps, no feeds and no games. Calls and voice messages with contacts you approve.

See all questions

Let them Bloom

Pre-order

Full refund until it ships.

Pre-order